Siguiendo el procedimiento lógico podríamos adivinar que «omnicanalidad» proviene de la unión de las palabras omni- que significa totalidad y por otro lado -canalidad de la palabra canal, que en su concepto sobre comunicaciones nos referiríamos al medio utilizado para ponerse en contacto. Además de la omnicanalidad otro de los términos muy escuchados últimamente es …
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